Shimano突調漲,各廠急尋替代方案
面對持續上漲的原物料、能源及物流成本,全球最大自行車零件供應商Shimano宣布,凡交貨日期介於2026年8月1日至11月30日的所有訂單,將暫時加收3%的附加費。在消費者物價已面臨壓力的情況下,業界要如何消化這些成本?產業在替代採購來源、零件規格調整及效率提升空間是否還有餘裕?還是最終只能像Giant Bicycles在上半年財報中那樣犧牲利潤?

面對持續上漲的原物料、能源及物流成本,全球最大自行車零件供應商Shimano宣布,凡交貨日期介於2026年8月1日至11月30日的所有訂單,將暫時加收3%的附加費。在消費者物價已面臨壓力的情況下,業界要如何消化這些成本?產業在替代採購來源、零件規格調整及效率提升空間是否還有餘裕?還是最終只能像Giant Bicycles在上半年財報中那樣犧牲利潤?

Movestro董事總經理暨International Bike Festival(IBF)創辦人之一Fabrizio Ravasio在今年展會期間接受本社採訪時表示:「我們的目標,是在保留原有特色的同時,逐步成為歐洲的重要產業指標。」義大利雖然在公路賽事、高性能自行車及義式工藝方面擁有深厚底蘊,但電動移動工具的發展程度仍不及北邊鄰國。今年的IBF展現出,義大利並非只是依賴過去累積的自行車產業底蘊,而是正積極尋求進一步成長。

Suddenly, the industry is questioning the purpose and setup of all trade shows in the industry which have for many years been anchored in people's agendas. On the opening day of the annual product managers' event, the Taichung Bike Week exhibitors were looking at many empty spots in their meeting schedule for the third consecutive year. This quickly raised the question among many: why are we here again?

Looking to replace the industry's historical reliance on estimates, European Cycling Industries (ECI), has partnered with sports data specialist Sporting Insights. The outcome is the launch of State of Trade European Cycling, SoTEC - a data platform to provide cycling brands with insights into the dynamics of the European market.

Avinox is expanding its e-bike system offering with a new handlebar-mounted control display that combines motor controls, electronic shifting and rider information in a single unit. The move underlines the company's ambition to offer OEM's a more integrated e-bike platform.

After Taiwan's leading bicycle manufacturer Giant Group reported signs of a turnaround in the second quarter of 2026, its compatriot and competitor Merida Industry is seeing similar early indications of a recovery. However, the company's first-half results and latest market data show that the recovery remains uneven.

A 'World Leading Show' doesn't just appear out of nowhere, as became clear after the first presentation of 'towards tomorrow - European Bike Show' at the fairground in Cologne, Germany. Building a leading trade show takes time, so the industry will have to live with a fragmented show landscape for some years as Eurobike is also ambitious. The German industry association has taken on a major responsibility for the industry worldwide by pulling out of the Frankfurt show and launching a new one.

In the fall of 2027, CycleExpo Amsterdam aims to become an industry meeting point for OEM brands and suppliers from around the world. Using the cycling culture of the Netherlands and Amsterdam's international accessibility as key advantages, the new fair proposes a dedicated purchasing platform for OEM stakeholders in the cycling industry.

Spanish company, Berria Bikes which specialises in high-performance bicycles, has achieved an 18% increase in revenue (July 2025-June 2026) and is seeking to expand its market reach in the Iberian market through a new partnership program with independent bicycle retailers. As it enters a new phase of growth, the brand will also look to expand its foothold in international markets.

Accell Group's bankruptcy has created significant uncertainty in the industry. Throughout the value chain, companies are closely following all developments around the potential takeover. September is the best time in Europe for retailers to decide which brands to offer in their shop next year and to order 2027 models. Retailers are now unsure what to do, as they can't wait too long.